Social Network Marketing

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Social Network Marketing

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What Exactly is Social Networking

Online social networking involves the connecting and sharing of information with friends, family or other interested parties through the internet. Some social networking sites are specifically designed to connect individuals and groups directly with others who share common interests and goals. Social Networking has become very popular during the past few years, but it still can be very difficult to understand for someone new to social networking.

Just A Few Statistics

We are often asked should I even bother with social networking? Don’t you think these sites are just a passing phase? Well take a look at some of these numbers as they speak for themselves.

  • There are more than 3.5 billion pieces of content (web links, news stories, blog posts, etc.) shared each week on Facebook.
  • Facebook also claims that 50% of active users log into the site each day. This would mean at least 175 million users every 24 hours… A considerable increase from the previous 120 million
  • 70% of bloggers are organically talking about brands on their blog
  • 38% of bloggers post brand or product reviews.
  • Back in 2009, the average user had 120 friends within Facebook. This is now around 130.
  • 46% of the U.S. online adult population reported having visited Facebook in the past 30 days
  • This year, 68% have become a fan or friend of a product, service, company, or group on a social networking site, compared with 57% last year
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